The Word: What A Book Publicist & Experts Taught Me/How I Was Killing My Own Books
Originally, this blog post began as an essay of what I’ve seen others doing wrong with a different title to help others avoid the mistakes, but when I stopped working on it I realized I had made many of these mistakes myself, even recently! I wanted to step back and start over when I became more educated by some professionals in specific fields of the industry. This mentorship of sorts has enlightened me.
The Word began as a writer’s corner/writer’s stories/advice column of sorts to help others learn from my mistakes, give an outlet to fellow authors, share my knowledge, and try to help fellow poets and writers. One thing I’ve talked about the most is growth and being open-minded enough to learn as much as possible. This means I’m on a journey along with everyone else and I want to share what I’ve learned.
The Problem: Promoting too early
My Mistake: I would drop hints, clues, and teasers to create a buzz, but I would start months ahead of release dates. I wanted to create a buzz. I knew I should. This was poor marketing on my part. Which surprised me, I have written about marketing, but I’m not a publicist nor an expert in this field. Give me a photo and ask me if it’s photoshopped I can usually tell or ask me to write a short story, hold my drink, and watch me pound the keys!
What I’ve Learned to Correct This Problem: Promoting too early is a mistake. Months ahead of time is completely too early. 6 weeks ahead of release is the key number I’ve learned from authors and book publicists.
Promoting too early sucks the life out of the book. Any interest for a book will fade by the time it releases. The most active time is the month of and the months after, the peak time is the day of.
The Problem: Giving Up
My Mistake: Self-doubting myself has always been an issue. It’s led to me wanting to give up completely. I felt like a ‘bad writer’ multiple times and wouldn’t work on manuscripts or would force myself to move forward shakily.
What I’ve Learned to Correct This Problem: NEVER give up! Taking care of yourself isn’t giving up. It’s healing yourself to continue the journey. I know I’m not the only writer in the world with worries, concerns, and the ‘bad doubt demons’ whispering. I used to write every day, but over time I stopped doing this.
I’m changing my course and getting back to the good ol’ spooky writer that I am, as I never left just got lost in the mist. I will also say one nice thing about myself every day to pump myself up.
Today’s Self Compliment: I’ve survived so much, I can survive today too.
The Problem: Self-care
My Mistake: Not taking care of myself better. I’ve talked about being creatively burned out before (Read: The Dark side of being ‘Creative on Demand’). I’ve talked about it in interviews. I wasn’t taking care of myself or well enough which ultimately snuffed out my candle. It’s burning the candle at both ends, eventually it’ll met in the middle and be over.
What I’ve Learned to Correct This Problem: The solution was more self-care. Taking a break more than for a little amount of time. Stepping away from projects I’m working on and declining the ones I don’t want to do. I’m no good to anyone if I’m a mess. Never burn the candle at both ends again.
The Problem: Communication
My Mistake: Not communicating enough was a problem I didn’t realize I had. I replied to people, but never really dug deep into things. I never really commented in communities. I’m very aware of my own introverted nature. I don’t enjoy being on camera, don’t like my picture taken, and if you’ve followed me on Facebook, you’ll see even in a recently found older picture of myself I wasn’t happy about it.
What I’ve Learned to Correct This Problem: Though I would join communities around the net, but mainly to watch, but this year has grown to be a full-blown change. I’ve been responding to comments on other website during the Silver Daggers Book Tour, here on WordPress, and more throughout my social media.